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Articles by Mr. Ploppy

Mr. Ploppy’s Monday Tool List – Volume XXVIII – Contextual Advertising Tools

Google Adsense spawned a whole new cottage industry. Raising CTR (click through rate) and CPC (cost per click) soon became important for publishers. Making money based around creating content is not a new idea, but adsense was the first of many tools that made it […]

Mr. Ploppy’s Monday Tool List – Volume XXVII – Bookmarklet Tools

SEO’s have to deal with an overwhelming amount of information everday. Tools that aid in the speed of gathering and disseminating that information more quickly are essential. It’s all about saving those nanoseconds each day so that you can have more time for aimless chatter […]

Mr. Ploppy’s Monday Tool List – Volume XXVI – Directory Tools

Until fairly recently, directories have been an excellent business model for the web. Choose a niche, aggregate some content, and charge for advertising. They were also nice for link developers trying to raise their link popularity, as many had high Page Rank and offered the […]

Mr. Ploppy’s Monday Tool List – Volume XXIV – Search Engine Sitemap Tools

Getting a site indexed correctly is a critical aspect to good search rankings. It never ceases to amaze me how many sites have less than half of their unique content indexed by the engines. I guess it surprises the SE’s as well, because their index […]

Mr. Ploppy’s Monday Morning Tool List Volume XXIII – Blogger Tools

How long will it be “cool” to be a blogger? When will bloggers 15 megabytes of fame be out of disk space? I’ve finally started to come to terms with the fact that I’m a blogger. I’m really not that excited about it. There’s honestly […]

Mr. Ploppy’s Monday Morning Tool List – Volume XXII – Affiliate Marketing Tools

Affiliate marketing is tough. Anyone who tells you different is most likely very very smart, or very very stupid. Smart affiliates use button pusher marketing to crank out large sites quite often. I think these sites certainly help with the size of the SE’s index, […]

Mr. Ploppy’s Monday Morning Tool List Volume XXI – My SEM Toolbox

Informational Bootstrapper Tools For those just getting their SEO business started, there are a multitude of free tools available to help. If you are a up and coming SEO consultant the true value in these tools is developing the ability to disseminate the information available […]

Mr. Ploppy’s Monday Morning Tool List Volume XX – Affiliate Manager Tools

Affiliate marketing is an awesome opportunity for those who are self-motivated. Brand your affiliate program as the best out there for your industry. In my mind, affiliate marketing is the retail distribution channel of the virtual world. I sometime wish I fell into the self-motivated […]

Mr. Ploppy’s Monday Morning Tool List Volume XIX – Link Development Tools Revisited

Everybody needs links. Nobody wants to get links. This leaves a bit of a problem, and a bit of an opportunity. Everybody needs links for good rankings, but they want them cheap. Tools make the monotony of link development a bit easier, and the time […]

Mr. Ploppy’s Monday Morning Tool List Volume XVIII – CSS Tools

I really don’t do a lot of coding and development these days, but I certainly used to try. I’ve always been fascinated, however, with CSS and it’s benefits to a web project. The use of CSS seperates design from content and makes life MUCH easier […]