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Write a Non-Profit SEO Marketing Plan & Earn a Scholarship for MarketMotive SEO Master Certification

Online marketing information can change quickly This article is 11 years and 86 days old, and the facts and opinions contained in it may be out of date.

It’s pretty easy – write a SEO marketing plan for a non-profit of your choice, and you could win a scholarship to learn how to become an even better, more well rounded marketer. Worst case scenario, you will have written a SEO marketing plan for a non-profit that you can share with the people who run your the non-profit for your cause of choice. Pretty cool right?

MarketMotive, is allowing each faculty member to award a scholarship for certification courses valued at $3500 for the upcoming semester which starts on April 15th. All-star faculty members teach the certification courses: Dave Szetela, Matt Bailey (Fundamentals), Jennifer Laycock (Social Media), John Marshall (Web Analytics), Avinash Kaushik (Web Analytics), Greg Jarboe/Jamie O’Donnell (Online PR and Video marketing), Bryan Eisenberg (Conversion Optimization), Michael Stebbins (Email Marketing) and nailing down PPC Advertising. The goal of the scholarship is to help deserving folks (like you!) to help us in creating something great for a non-profit marketing group. If you already work at a non-profit, feel free to pull double duty, and tell me how you would continue to improve your site, or even someone elses. If you’re already a marketing pro – you’re welcome to enter as well, and donate your prize to the person you deem most worthy. Our goal is to help some deserving folks (like you) attain master certification in their field, and provide a valuable service to non-profit marketers everywhere.

If you would like to win a scholarship to earn certification in any of the offered topics, pick one non-profit web site of your choice and submit a short SEO marketing plan that you think would help improve the campaign results for your chosen charity. You can choose to publish it on your website and let me know about it, or email to me (todd at this site

At the end, each winner gets a complimentary $3,500 course to earn certification. If you are already an expert in SEO, you can donate the course to whoever you feel is most qualified. In addition, each faculty member will link to the plans submitted by other finalists and winners – the sum of which will form a wealth of of information for nonprofit marketers.

Rules: Submitting a plan means contestants agree that their plan may be be posted (with attribution) and/or sent to the charity. Plans may be edited before being posted at blog owner’s discretion. Winning plan (s)will be selected at the discretion of MarketMotive faculty chairs. All entries must be submitted before 12:01 am PST on April 1st, 2010, and the winners will be announced on April 5th.

More information about Todd Malicoat aka stuntdubl.

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  • Pingback: Weekly Internet Marketing Round Up – 3/25/10 | Geoff Kenyon

  • Dave from Click-Dubai.Com

    Hi Todd,

    I submitted my entry for this scholarship contest under SEO topic. However, I submitted mine to Bryan Eisenberg’s email. Do I need to submit the same entry to you?

    Thank you!

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    Excellent interview, Todd. For sure everybody can learn much more from professionals that are longer in the business.
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