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$1Billion for 1% of Search? MSN Pays $150M

Online marketing information can change quickly This article is 16 years and 75 days old, and the facts and opinions contained in it may be out of date.

Sounds like MSN did well on swipin’ back 1% of search. Courtesy of Adweek and NickDub, MSN swiped about a percent share in search audience according to Nielsen/Netratings. Considering valuation of G, and recent puchases, $150million doesn’t sound to bad for 1% of the search market. This of course was without technology development, but the product is solid and getting better all the time listening to the advice of good people. Gotta say this was a pretty reasonable and swell deal as they continue to grapple for share with new services popping up daily.

  • -thanks NFFC
  • Tag: MSN Search

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