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Wal-Mart Search Engine Optimization Counter Offensive – Information arms race

Online marketing information can change quickly This article is 16 years and 159 days old, and the facts and opinions contained in it may be out of date.

It’s kind of scary when the corporate folks get a hold of an internet marketing consultant and actually listen to them. Someone must have showed the CEO the horrible publicity that Wal-mart bashing websites are providing them with. So apparantely they are goin’ after some of the negative serps with a search engine optimization counter offensive. This makes me want to coin a new phrase – Information arms race. Sounds cool, huh? Basically, everyone is trying to provide folks with THEIR version of information whether it be a definition (there is no search spam;)…a story (OJ is innocent), or what is the right way to do something (DON’T fall for search engine submission services). Information arms race…SEO’s tryin’ to climb over each other in the serps. I think this phrase should catch on well.
Wal-Mart Answers Critics with Web Site, Ads

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