Blog Archives for the Social Media Optimization category

Interview w/ Jennifer Evans Cario on Pinterest and Social Media

1. What are your favorite free or low-cost social media monitoring tools? The truth is, there are tons and tons of great tools out there available at free or close to free. The only way to really know what will work well for you is […]

Social Media Expert Consulting

Once upon a time, I called myself an SEO consultant and became one. I really didn’t realize how many people had become active as social media folks until I saw how many services we’re being offered. It seems there’s plenty of new people calling themselves […]

Beware of Twitter Underscore Spammers Stealing Your Brand

Just wanted to do a quick post on the proliferation of twitter spam. It seems there is a group of people that are spamming twitter using people with a decent amount of followers and adding underscores before and after their names. Watch out for people […]

7 Reasons Your Social Media Marketing Failed (and how to fix it!)

Don’t be a failure at your social media marketing. Your message and how you distribute it is very important to your brand and future success. You’ve got on the cluetrain, and decided it’s time to start embracing social media as an important part of your […]

9 Reasons You Need Social Media Marketing in 2009

Social marketing is the new search engine optimization. Reciprocal voting is the new reciprocal linking. It offers a fairly low barrier to entry, and the opportunity to drive a TON of traffic in a short period of time. Even more importantly, social media has become […]

Relaunching Social Media Consulting at Pubcon

I had discontinued my linkbaiting service for a while, but after a few months of work on various projects, I’ve decided to offer a new and improved social media consulting service. If you’re shopping for someone to handle your social media campaigns that also has […]

Dan Zarrella Guest Post – Go Viral with the “They Might Miss it” Hook

One of the most surprising things I learned while working on my viral content sharing report is that one of the most common reasons people send content to their friends is because they believe that otherwise their friends may not see it. People who mentioned […]

8 Simple Rules For Social Media Marketing in Business to Business Markets

B2B folks tend to struggle with social media marketing. After repeatedly being asked the question of how b2b folks can use social media marketing, I’ve come up with a handful of rules that apply. If you’re not willing to comply, chances are you should stick […]

Rush Hour – Neil Patel and Cameron Olthuis on WebmasterRadio

My good buddies Neil Patel and Cameron Olthuis must be working overtime these days. They’ve just recently become “evangelists” for Text Link Ads, and are also doing a new show called “Rush Hour” on – tune in for the first show which will be […]

Yellow Page Optimization

How many AAA companies do you know of? AAA insurance did it most notably with insurance. Insurance is competitive. You need any angle you can get. I think the roots of search optimization can be traced to this. This is the mindset. This is the […]