Blog Archives for the Internet Marketing category

Link Baiting (How Nick Wilson Created SEO Even Seth Godin Could Love)

I’m pretty sure Nick Wilson gets credit for the idea of bringing linkbaiting mainstream. While Nick is certainly now well known in blogger circles, he’s got a background in the SEO community. Linkbaiting is a viral marketing idea created by someone with the mind of […]

Top 10 Ad Agency SEO Lies

The best long-term SEO strategy is well researched website project management that maintains users and search engines as co-existing priorities by utilizing a combined understanding of search engines, consumers, and web technology. I am mind boggled by the garbage that passes as SEO and makes […]

11 Reasons Advertising Agencies Hate Search Engine Marketers

At some point, ad agencies will be forced to come to terms with the fact that they will have to accept and work with search engine marketers even if they have to bring them in house. I must admit to having a bit of a […]

Mr. Ploppy’s Monday Tool List – Volume #30 – Web Traffic Analysis Tools

If you want to inspire confidence, give plenty of statistics. It does not matter that they should be accurate, or even intelligible, as long as there is enough of them. -Lewis Carroll I have listed below my favorite website analytics software packages. I must give […]

A Summary of 301 Redirect Knowledge

Redirects, Url-rewriting, changing and moving sites, and purchasing new sites are all hot topics in the world of SEO. These are things that you don’t want to make too many mistakes on, so you have better know them well even if you can’t necessarily do […]

Example of a Good Link Request E-mail

Despite being unsolicited, good e-mail link requests still *do* exist. Their not easy to do, because any webmaster with sites in the top 1000 for ANYTHING is tired of gettin’ arelis generated garbage requests that go out to everyone elese in the top 1000. Make […]

A Guide to Search Engine Filters, Penalties, Bannings, and Reinclusion

“You’re not a true SEO until you’ve been banned at least once!”” – not sure who gets original credit for this one…most likely Boser, Oilman or perhaps Jake. Anyone who has pushed the bleeding edge of search engine optimization has had a site go greybar, […]

Balancing the Link Equation

At the WMW conference in New Orleans, I had the privilege of speaking on the “linking on a dime” panel (presentation here), and learned that public speaking most certainly cannot kill you (or at least it didn’t this particular time). The opportunity gave me a […]

Join the SMA-NA – Get Some Links

The Search Marketing Association of North America is a relatively new project being headed up by Ian Mcanerin of SEW fame among others. Having got a chance to speak in depth with Ian on the way to the Google dance, I’m sure this association is […]

Mr. Ploppy’s Monday Morning Tool List Volume XXI – My SEM Toolbox

Informational Bootstrapper Tools For those just getting their SEO business started, there are a multitude of free tools available to help. If you are a up and coming SEO consultant the true value in these tools is developing the ability to disseminate the information available […]