Stuntdubl Business Search Marketing Consulting

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There are so many SEO mistakes out in there in the WWW, that I figured it was worthwhile to showcase some of them to help people improve. I’ve been wanting to do this for a while when I come accross very BAD mistakes on large company websites, but until now haven’t really had the stones to do it. So after this, I bring you the first edition of Mr. Ploppy’s return as a Monday morning SEO Quarterback. If you’re upset that someone is hating on your website - please blame Mr. Ploppy, and not me:)

I was looking for a mountain bike not too long ago, and came across Trek bikes as my inspiration for this project. The have world-class mountain bikes, but their site could use a tune up.

I’ve talked to Andy, and Aaron about this project extensively, and it’s definitely one of the best ideas I’ve ever heard. Get on the list for Reviewme - this one is gonna be cool. I can’t wait for it to stir the pot a bit.

Talked to Darren over on his website about a few different topics - check it out if you get a chance.

Search engine optimization is no longer a process - it is a business school of thought - a philosophy. SEO is a thought process of using specific search marketing tools and principles for creating a successful business. SEO is making specific business decisions based on previous knowledge that will ultimately impact bottom line profitability.

The title pretty much sums this one up. I’m not gonna go off on this one here, I just thought it was an interesting parallel after getting off a site that was for a large product manufacturer, had two guys with nice suits on one of the most hideous homepages I had ever seen. I still just don’t get why people want to cheap out on webdesign. I don’t have the ambition to extoll the virtues of proper design to the uninitiated anymore, but it still kinda bugs me on occassion. If you can spend several hundred dollars on a nice suit, you understand why it’s important to make an impression. Why is that so difficult to translate to the web? Any body else got some favorite examples of sites that need a redesign with people wearing suits?

After attending the ASIDIC conference last month, I had a whole new insight into the world of premium content providers. Elisabeth Osmeloski and I wrote a piece for Search Engine Watch dealing with Free versus fee models on the web. It’s really fascinating how revenue models are shifting for many content providers. Part II of the article will be along shortly.