Editor’s note: I couldn’t hunt Mr. Ploppy down this weekend, as I was moving houses. Thanks to those who were kind enough to help with the move. Now back to shuffling crap around.
Continued from:
SEO Makes You Smarter Part I: Abundance Mentality and the “Progressive Effect”
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SEO Makes You Smart Part II: Searching Better Makes You Smarter
I like to read about usability and accessiblity when I get the opportunity, but I pretty much suck at most of it.
Everyone these days wants to be smarter or sexier. I can’t really help you much on the latter, but if you’re reading this site, you’re probably interested in SEO…in which case, I have good news for you…SEO makes you smart! When I started the original draft of this post, it went on so many tangents that I decided to break it into a three part series with “SEO Makes You Smart” being that is what evolved as the thesis.
I tend to have pretty much an abundance attitude with sharing information about SEO in most regards. I really don’t try to create smoke and mirrors around my work like it is some insanely difficult task. It’s not EASY, so I’ll be happy to give out lots of information to those willing to learn. There are of course tips from time to time that I come across that are not appropriate for public consumption because I’d like to make a little money from them first myself, or to respect the wishes of those I learned them from (check out Barry’s great post on when to blog vs. when not to blog).
SEO/SEM has really become project management. While their are certainly still tips and tricks that work in the short term, the overall longterm strategy of a site and its search engine rankings is very dependant on good project management - doing the right things at the right times. Timelines and management are very important to the success of sites in the search engines. Some folks have a natural knack for this, but tools definitely help to stay organized and on track.
