10 Tips for Training a Link Developer

Filed under: Business Issues, General, Link Development by Stuntdubl SEO at 10:39 am, 8/31/2005

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Link development has changed. Links pages suck. Your reciprocal link value is defiintely goin’ down hill. You can outsource all day long and gain very little value from it. Roll with the changes, and stay ahead of the curve. Get yourself a qualified link developer and let them negotiate online media like a marketing manager would do with print, radio, or other medias. This is a valuable job. Most SEO’s started as link serfs that realized the value in getting the RIGHT links because of the indirect correlations to search rankings. If you rely on the web for your business, there is no good reason not to have someone in-house working on attaining links for you.

10 Tips to Train a Link Developer

Teach them the value of a link - TLA Guide to text link purchasing
Explain the contradiction of PR mattering
Show them “starting points” like the Google directory, keyword combination tool,
Teach them to mine competitor backlinks with yahoo, link harvester, or other methods.
Train them to skim and search pages for “hot words” like advertising, sponsors, resources, advertisements, etc. to establish if a site is open to, or currently offering advertising - cntrl+f works nicely
Show them how to check if a page is cached or in the supplemental index
Encourage them to be creative and learn link development from the right people and places
Train them on using ontology tools to write anchor text
Show them how to negotiate a link trade or purchase
Let them buy some links to understand the value
Set them up a paypal account to buy links from other places - trial by fire

If you would like help training your link developers. We really enjoy training people, and these prices are going to go up quite a bit in the near future.

Tags: Internet Marketing, Search Engine Optimization, Link Development, Website Promotion, Links, SEO Training

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SEO.Canadian.com
August 31st, 2005,
4:08 pm

How to train a Link Developer

Stuntdubl lays it down for us on how to train and motivate a new link development hire.

Great set of discovery/research tools as well as best approach tactics.Or you can hire them to train your staff for you.

Randy Ray
September 1st, 2005,
11:04 am

Hi- It looks like the text link in this article to “using ontology tools” doesn’t go anywhere? I’m intterested in learning more about the subject.

Steve
September 2nd, 2005,
7:35 pm

Your link “using ontology tools” on page http://www.stuntdubl.com/2005/08/31/link-training/ is going to a 404

Kim Stian Ervik
September 3rd, 2005,
7:37 pm

A really nice tutorial. Really love your blog, Todd!

Kim

Srinath.info
December 25th, 2005,
12:35 pm

Link Building to your site

The basic of getting listed in all search engines is to get some backlinks but most of the new webmasters gets frustrated or struggle to get backlinks. Getting your pages indexed is not only important but also how to getting search engine ranking posi…

links for 2006-06-23
June 24th, 2006,
9:00 am

[...] Â» 10 Tips for Training a Link Developer - Stuntdubl - SEO Consultant (tags: stuntdubl link.building) [...]

Top 10 links to get started with SEO | Tom Anthony
September 5th, 2006,
10:42 pm

[...] 10 Tips to Train a Link DeveloperAn annotated list of ideas and resources for learning link building. [...]

Befektetési Tanácsok
November 22nd, 2006,
9:33 am

A good ranking position in the Google become more hard and hard. It’s depend on numbers of links in
the database of Google search engine. Everybody who
does working on their website marketing since 2000,
I think now, their page rank is about 7/10. The time
is the secret . . .

Arnie - Article Marketing
November 28th, 2006,
7:26 pm

Many small businesses and website owners do not have the time or resources to even hire a link developer - but this is a good list for SEO/SEM firms. BTW - you have created a great site.

Andy
January 12th, 2007,
5:01 pm

Great resource, thanks for all the info!
Andy

Pro Marketing - Internet Marketing Services and SEO in London UK » Link Building Basics
January 17th, 2007,
12:18 pm

[...] 101 Ways To Build Link Popularity - Aaron Wall and Andy Hagens Web Links From The Search Engines Perspective - Rustrbrick Text Link Buyers Guide (pdf) - Patrick Gavin 10 Tips For Training A Link Developer - Todd Mailcoat Link Building Guide - Jim Westergren [...]

High Speed Data Service
February 18th, 2007,
2:30 am

Good info, I’ll let my link developer know….wait that’s me