I haven’t done a lot of “news” stuff lately, but a couple of recent purchases have reiterated the importance of web analytics.
WebTrends Purchased by Francisco Partners
Webmasterworld Thread
Threadwatch - “Guess they get WPG too” - Jill
Google Purchases Urchin
WMW
TW
Nettracker Releases Nettracker Lite for Free
TW
I’m personally a big fan of Clicktracks which has a fantastic user interface and is very intuitive.
It pays to know your numbers well.
Todd Malicoat is an digital marketing strategy consultant specializing in search engine optimization, social media, and traffic acquisition based in San Francisco (Silicon Valley), CA. He works with startups, small business, and corporate giants - with the requirement that they move quickly, and embrace search from the top down for better business results, and constant improvement of their websites. He travels the bay area with his laptop, and preaches SEO and internet marketing strategy to find a way to fund his next exotic fishing trip.
Internet Marketing Certification
Leave a Reply