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Thursday, September 23, 2004

Pay-per-call Services - Findwhat Releasing a New Pay-per Call System

Though I am not a huge fan of Findwhat, this sounds like a cool and innovative system (that someone else will likely buy or steal). I'm not sure that the Findwhat distribution channels will have the volume to make this a great marketing opportunity, but perhaps it may be a catalyst for them to sign more distributors. Patrick Deese from Webmaster World says: "well, instead of having Indian ppc click fraud companies, I guess this will give outsourced call centers something to do. ;)". Let's hope this isn't the case PD, but you gave me a good chuckle anyhow. This looks like a good idea in theory, but I guess we'll see how it pans out. It only makes sense to make the conversion metrics a bit more easier to measure, and I think this may be a step in that direction.

Findwhat.com Launches Pioneering Advertising Service - Pay-Per-Call
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