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This is an excellent article speculating on Google’s use of the Hilltop Algorithm.
Analysis and Implications of Hilltop Algorithm
Todd Malicoat is an digital marketing strategy consultant specializing in search engine optimization, social media, and traffic acquisition based in San Francisco (Silicon Valley), CA. He works with startups, small business, and corporate giants - with the requirement that they move quickly, and embrace search from the top down for better business results, and constant improvement of their websites. He travels the bay area with his laptop, and preaches SEO and internet marketing strategy to find a way to fund his next fishing trip.
Internet Marketing Certification